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Sales Influence - Why People Buy!

I came from the world of selling as an account manager and moved up the ranks to Director of Sales, then VP of International Sales and eventually President of Sales and Marketing. I know what it takes to sell and how to manage and motivate your sales team. I didn't read a book on selling; I LIVED IT! Selling has become tougher! It isn't what it use to be! Show up, do the dog-and-pony and close the deal! Not any more! Today's buyer has changed given access to more information. This means buyers are more informed and more skeptical when it comes to buying. In this podcast, we'll discuss "Finding the Why in How People Buy"! Using the latest studies in consumer behavior and neuromarketing, you'll learn new ways to sell more effectively!
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Sales Influence - Why People Buy!
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Now displaying: July, 2018
Jul 5, 2018

In this podcast, I'm interviewed by Chris Hatfield on the "Not Another Sales Podcast" podcast where we get into the topic of simplifying the complex.

Jul 4, 2018

The challenge in today's sales environment is being able to demonstrate differentiation and added value for a more expensive product.  In this podcast, I'll give you some suggestions.

Jul 1, 2018

Selling a customer with use case studies makes closing a deal easier by showing how they'll get a good ROI.

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