Sales Influence - Why People Buy!

I came from the world of selling as an account manager and moved up the ranks to Director of Sales, then VP of International Sales and eventually President of Sales and Marketing. I know what it takes to sell and how to manage and motivate your sales team. I didn't read a book on selling; I LIVED IT! Selling has become tougher! It isn't what it use to be! Show up, do the dog-and-pony and close the deal! Not any more! Today's buyer has changed given the access to more information. Which means that buyers are more informed and more skeptical when it comes to buying. In this podcast, we'll discuss "Finding the Why in How Clients Buy"! Using the latest studies in consumer behavior and neuromarketing, you'll learn new ways to sell more effectively!
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Sales Influence - Why People Buy!




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Apr 27, 2017

In this sales influence podcast we focus on the importance of talking about HOW, not just the WHAT!

Apr 24, 2017

Selling a B2B type product requires you to go beyond features and benefit and quantify the actual cost savings your product or service offers.  Here are five ways to do that!

Apr 20, 2017

Sometimes we get stuck using sales approaches that no longer apply to what we're selling or HOW we sell.  Here's a perfect example and what you can learn from it.

Apr 17, 2017

Here are three elements to develop a compelling story and reason for people or customers to listen to you.

Apr 12, 2017

If you're in network marketing, it can be hard to convince people that it's a legitimate business that has to be worked.  Here's how you deal with dreamkillers.

Apr 11, 2017

When a client leaves and goes to our competitor our first reaction is to think that they got a better deal on price.  But the issue may be more complicated than that.

Apr 10, 2017

sales training selling podcast victor antonio

Apr 7, 2017

Telling a great story will get the client's attention.  Telling the R.I.T.E. story will get them to open their wallets.  Here's how you do it.

Apr 6, 2017

sales training, sales influence, selling, sales tips

Apr 5, 2017

Sales Influence Podcast: What do you do when a client ask, "How much is it?" without knowing the full extent of what you offer?  How do you answer this question?  What should you say? What should you do?  To be effective at selling, here are some sales tips.

Apr 4, 2017

Here's an example of a salesperson who doesn't know how to close and a company who failed to train them properly.

Apr 2, 2017

One of the worse things you can do to a productive salesperson is changing their compensation plan ESPECIALLY when they keep exceeding quota.

Apr 2, 2017

Being young in sales can be tougher when you're trying to sell a high-end product or service.  So what can you do?  Check out this Sales Influence podcast to find out.  

Mar 30, 2017

Scaling your business requires a strict plan of attack in how you approach the market.  How can you scale your business?  What's the revenue potential per market segment?  What about verticals?

Mar 27, 2017

Scaling your business requires a strict plan of attack in how you approach the market.  How can you scale your business?  What's the revenue potential per market segment?  What about verticals?

Mar 25, 2017

In this 3 part series, I'm going to show you how to scale/grow your B2B company by using distribution channels.

Mar 23, 2017

In this podcast I talk about Dr. Martin Seligman's work on Learned Helplessness and how it can impact you in your personal life or career. 

Mar 21, 2017

In this podcast I'm interviewed by Adicto Al Exito (addicted to success) where I speak openly about my career in sales and with my show Life or Debt.

Mar 20, 2017

B2B Sales - Making the Shortlist as a Vendor is tough.  In this sales influence podcast I share some data from Circle Research that may surprise you on how buyers go about choosing a vendor.

Mar 18, 2017

Sales is a noble profession.  Real selling isn't about taking advantage of others, but selling value to create more value.  Here is what I mean.

Mar 15, 2017

How to Set Your Price for your product or service in the market using the Gabor-Granger Pricing Model. (sales, sales tips, sales training)

Mar 13, 2017

Sometimes we overwhelm our clients with so much information that it causes them not to make a decision.  Here are some tips to avoid doing that!

Mar 11, 2017

In this podcast I define how to measure and achieve sales velocity by monitoring and improving on 4 levers or KPIs.

Mar 8, 2017

We have to ways of processing information; the reflective and reflexive brain.  Each operates differently and understanding how this influences the decision-making proceseses are made is important.

Mar 6, 2017

Buyers or clients need to able to trust if you want them to buy from you.  In this podcast I discuss 7 ways to build your trustworthiness!

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