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Sales Influence - Why People Buy!

I came from the world of selling as an account manager and moved up the ranks to Director of Sales, then VP of International Sales and eventually President of Sales and Marketing. I know what it takes to sell and how to manage and motivate your sales team. I didn't read a book on selling; I LIVED IT! Selling has become tougher! It isn't what it use to be! Show up, do the dog-and-pony and close the deal! Not any more! Today's buyer has changed given access to more information. This means buyers are more informed and more skeptical when it comes to buying. In this podcast, we'll discuss "Finding the Why in How People Buy"! Using the latest studies in consumer behavior and neuromarketing, you'll learn new ways to sell more effectively!
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Sales Influence - Why People Buy!
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Now displaying: Page 1
May 2, 2025

Sales Systems and Processes

🎯 Implementing a predictable prospecting system with specific daily call quotas, structured scripts, and follow-up procedures is essential for sales success and overcoming the disappointment dip.

📊 Over 70% of sales come from referrals, yet less than 20% of sales professionals ask for them, highlighting the need for a systematic referral process.

Overcoming Sales Challenges

😔 The "disappointment dip" occurs when sales professionals face self-blame and disappointment despite doing everything right, emphasizing the importance of robust sales systems.

🔍 A well-documented sales system should be easily replicable, allowing new hires to follow it with minimal training.

Sales Strategy

📅 To combat the disappointment dip, sales professionals must formulate a plan focusing on selling basics: maintaining a schedule, routine, process, and system.

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